Thursday, January 6th, 2011 at 3:04 pm. Read the Full Article on VOAnews.
Bun Tharum, Phnom Penh
This week Facebook announced $500 million in investment from Goldman Sachs. This put the value of Facebook at $50 billion, affirming its popularity among many Internet users around the world.
Cambodia is no different, and in the past six months, the number of Facebook users here has skyrocketed.
Cambodians use Facebook to “seek fun, socialize and maintain friendship,” according to data from an online survey by Royal University of Phnom Penh. We now have made Facebook the most visited social networking site in the country.
Leang Chumsoben, a government official in Kampong Chhnang’s provincial administration, has been on Facebook since 2008, using it as a way to stay connected with his sister, a university student in Phnom Penh.
“We can express feelings more openly than before,” he told me in an e-mail. He had recently shared a news article with his 600 Facebook friends reporting on a local newspaper, a new song about “Or Phnom Penh Euy” currently banned by the Ministry of Information.
Leang Chumsoben is far from alone in his Facebooking.
According to new research by RUPP’s department of media and communications, there are nearly 200,000 Cambodian Facebook users. The majority of Cambodians who use the Internet are on Facebook, researchers found in their 2010 Cambodian Communications Review.
In an online survey of 468 Cambodian Facebook users, CCR found that the site “has increasingly become integrated into Cambodian Internet users’ daily experience.” “More than half of the users surveyed used the site at least once a day and another one-third used it several times a week,” the review found.
For organizations, groups and individuals, the site has been used to exchange ideas and mobilize supporters in a number of ways, from branding and businesses to celebrity and politics.
A prominent parliamentarian for the Sam Rainsy Party, Mu Sochua, maintains a Facebook page, where she has 1,450 “friends.” The 56-year-old lawmaker uses the site to spread messages among her supporters more quickly than word of mouth. Four days after the bridge tragedy at Diamond Island in November, 2010, she used Facebook to promote her own blog post “A Nation in Grief – A Nation Transformed.”
“When I was facing the courts in Cambodia, it was the most efficient means and costing
nothing to put out the appeal and the response has been very rewarding,” Mu Sochua responded to my email interview, suggesting that Facebook “is a very powerful political tool when
one has to mobilize thousands or millions to join a cause. Young people contribute to politics in so many different ways and facebook and other forms of social media is changing politics.”